Technology

Finding the human heartbeat in every innovation

Ah-ha comes before adoption

From AI that learns faster than we do to quantum technology that pushes the boundaries of possibility, innovation moves at a thrilling yet dizzying speed.  

But at its heart, technology is about people. We cut through complexity to find the human heartbeat in every innovation. Because a breakthrough means nothing unless it breaks through to you.

Our focus areas

We show how things work, while making sure they work for people.

Hardware/Devices

Silicon/Processing

Artificial Intelligence

Quantum Computing

Software and Services

Cybersecurity and Privacy

Datacenter and Cloud

Manufacturing/Supply Chain

Industries from Fintech to Ed Tech

Our work

Humanizing AI: Intel’s Journey to an AI-Powered Olympics

Intel needed to address a mainstream lack of understanding about AI innovation and Intel’s role in its development.

Making the Most of Microsoft’s Biggest Security Shift

With criminal nation-state cyberattacks growing in complexity and frequency, Microsoft was at a crossroads.

Gigaset Smart Home Gets a Refresh to Stand Out

Gigaset’s social media presence was characterized by stock images and interchangeable content and was very product-focused, with declining follower numbers.

Humanizing AI: Intel’s Journey to an AI-Powered Olympics

Intel needed to address a mainstream lack of understanding about AI innovation and Intel’s role in its development.

Making the Most of Microsoft’s Biggest Security Shift

With criminal nation-state cyberattacks growing in complexity and frequency, Microsoft was at a crossroads.

Gigaset Smart Home Gets a Refresh to Stand Out

Gigaset’s social media presence was characterized by stock images and interchangeable content and was very product-focused, with declining follower numbers.

"Every day brings new innovation advancements, and we wake up energized to uncover and tell the stories of their human potential and impact."

Lindsey Bastani

,  

Technology Sector Lead, We.

Explore our technology insights

Woman looking at a projection of data with a paper in her hand | We. Communications

Energized by AI: How Technology is Changing Communicators' Relationship to Work

Discover the transformative power of AI in the communications field.

The Impact of AI on Influence

When who, how and what we pitch becomes AI-driven, are there really any “relations” happening in public relations?

We. Talk | Artificial Intelligence

We. talks with industry leaders about the impact of AI in communications.

Woman looking at a projection of data with a paper in her hand | We. Communications

Energized by AI: How Technology is Changing Communicators' Relationship to Work

Discover the transformative power of AI in the communications field.

The Impact of AI on Influence

When who, how and what we pitch becomes AI-driven, are there really any “relations” happening in public relations?

We. Talk | Artificial Intelligence

We. talks with industry leaders about the impact of AI in communications.

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