Johnson & Johnson
To present a cohesive point of view on the climate crisis, Johnson & Johnson partnered with us on a thought leadership effort at Climate Week NYC 2024. We. focused on a hot topic to stimulate discussion: the relationship between extreme heat and public health.
We. produced a panel event with leading public- and private-sector experts who explored heat-related health threats, community adaptation strategies, and the role of healthcare providers in protecting vulnerable populations. The project included messaging, content development, C-suite networking opportunities, social media amplification, and real-time monitoring of Climate Week news to ensure relevance and proper context.
Panel session attendance was maxed out. The event successfully positioned J&J as a thought leader in climate and health discussions, strengthened the company’s network with key stakeholders, and demonstrated its commitment to addressing a universal health challenge related to climate change.