Nia Tero
Nonprofit Nia Tero supports Indigenous Peoples’ work as guardians of our planet’s health and habitability. They knew collaboration could be better. We. lent a hand to strengthen the dialogue and partnership by using the most modern of communications.
Using AI-powered tools, We. identified audience segments, verified their authenticity, and listened to organic conversations among these audiences. Analyzing stakeholders’ verbal tendencies, comparing them, and then evaluating Nia Tero’s messaging pointed the organization to ideas for breaking through.
The audience data set We. created guided Nia Tero in determining the most receptive audience segments. It was also a roadmap for refining approaches to messaging and engagement. And now global north-south conversations at the intersection of climate, biodiversity, and social justice are a little bit easier.