Wir verstehen die heutigen Heraus-forderungen

Durch Wandel entsteht Komplexität: Technologien, Menschen, Produkte, Märkte und Denkweisen ändern sich stetig. Unsere eigenen Studien und Analyse gehen in die Tiefe und helfen uns und unseren Kunden, am Zahn der Zeit zu bleiben und zu verstehen, was Menschen wirklich antreibt: ihre Motivationen, ihr Verhalten und die menschlichen Bedürfnisse, die allem zugrunde liegen.

A digital design composition featuring a flowing, wavy line pattern in shades of red, purple, and blue on a dark background

Brands in motion


Latest release

Reputation Rules

We.’s latest research reveals the connection between corporate reputation and prescribing decisions.

A doctor speaking to a patient | We. Communications

Brands in Motion Research

outline of tree | we. communications addressing burden of climate change on women

Addressing the Double Burden of Climate Change on Women

Chase India, in partnership with Global Counsel, has published the report which calls for transformative financial and policy frameworks that support and empower women as agents of climate resilience.

colored shapes | we. communications rethinking the purpose and meaning of leadership

Rethinking the Purpose and Meaning of Leadership

Rethinking the Purpose and Meaning of Leadership uncovers trends and insights from more than 300 global business leaders about how the events of the last year re-shaped leadership expectations.

woman teaching young girl | we. communications adapting to the new ecosystem in the covid-19 era

Adapting to the New Ecosystem in the COVID-19 Era

This report explores insights from India’s development sector leaders about the challenges they faced during COVID-19.

outlined shapes on a green background | we. communications creativity vs. everything

Creativity vs. Everything

We.'s whitepaper Creativity v. Everything explores over-optimization, the “sea of sameness,” and new processes to ensure your brand’s creative approach is future-proof.

Perspectives

person wearing robotic globe - we. communications innovating health reputation

Innovating Health: Tapping on Innovation to Build Reputation

Thanks to unprecedented disruptions such as AI, the landscape of health care delivery is increasingly chaotic and competitive...

Data Privacy: How Consumer Attitudes Have Changed and How Brands Must React

As technology continues to permeate every aspect of consumer life, brands need to think hard about defining their boundaries when it comes to collecting and using personal data.